Lyreco Thailand is seeking a highly driven and strategic Head of Category (Category Manager) to take full ownership of assigned product categories. This role is responsible for defining and driving category strategy, developing and executing commercial plans, and delivering sales targets in line with the company's business objectives.
You will lead end-to-end category management, including supplier negotiation, performance tracking, and continuous optimization of product and supplier portfolios. The role operates in a B2B environment and requires close collaboration with Sales, Merchandising and other cross-functional teams to ensure successful execution and sustainable business growth.
Job Description
Lyreco Thailand is seeking a highly driven and strategic
Category Manager to take ownership of key product categories and drive business growth. This role requires strong negotiation capabilities, solid supplier management experience, and a deep understanding of the B2B environment. The ideal candidate will be proactive, analytical, and able to collaborate effectively across multiple functions.
Key Responsibilities
Category Strategy & Planning
- Develop and execute effective category strategies to achieve sales target & business objectives.
- Analyze market insights, trends, product performance, and customer needs to identify growth opportunities.
- Manage buying and merchandising operations within approved plans and budgets to achieve target profitability and gross sales.
Supplier Management & Negotiation
- Negotiate agreements and commercial terms with suppliers to secure competitive offerings and maximize category performance.
- Build, maintain, and strengthen relationships with suppliers to ensure product quality, availability, and business continuity.
- Coordinate supplier-related documentation in compliance with company policies and regulations.
- Collect and manage other income under responsibility to meet targeted revenue.
Cross-Functional Collaboration
- Partner closely with Sales, Supply Chain, Marketing, and Operations teams to execute category plans.
- Create and communicate marketing campaigns and sales-driving initiatives to support category performance.
- Work with internal teams to ensure effective inventory planning, stock availability, and alignment with company policy.
Performance Monitoring
- Evaluate and track category performance, proposing action plans when needed to improve outcomes.
Qualifications
- Bachelor's degree or higher in a related field.
- 7–10 years of direct experience in buying, merchandising, sourcing, purchasing, or category management—preferably within the retail or B2B sector.
- Strong negotiation skills with proactive and initiative-driven working style.
- Excellent command of English (verbal & written).
- Able to work & manage multiple tasks, and deliver results effectively.
- Strong collaboration mindset with a positive attitude.
- Strong computer literacy; proficiency in Excel and experience with SAP is an advantage.
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