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Digital and Marketing Executive

  • Posted a day ago
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Job Description

Organization- The Standard, Hua Hin

Summary

Key Responsibilities

  • Manage and maintain the hotel's social media platforms, including content planning, scheduling, publishing, and community engagement.
  • Develop engaging digital content, including social media posts, promotional campaigns, newsletters, and website content.
  • Coordinate photo and video production with internal teams, photographers, agencies, and external partners.
  • Support the planning and execution of digital marketing campaigns across social media, search, display, email, and other online channels.
  • Monitor campaign performance, website traffic, social media engagement, and online conversion results.
  • Prepare regular digital marketing reports and provide recommendations to improve campaign effectiveness.
  • Ensure hotel information, promotions, images, and content are accurate and up to date across the hotel website and relevant online platforms.
  • Work closely with Revenue, Sales, Food & Beverage, and other departments to promote hotel packages, events, restaurants, and guest experiences.
  • Coordinate with corporate marketing teams, digital agencies, media partners, influencers, and content creators.
  • Monitor online trends, competitor activities, and emerging digital platforms to identify new marketing opportunities.
  • Support search engine optimisation (SEO), search engine marketing (SEM), paid social media campaigns, and email marketing activities.
  • Ensure all digital materials and communications comply with brand guidelines and approval processes.
  • Perform other marketing-related duties as assigned.

Qualifications

  • Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, Hospitality Management, or a related field.
  • At least 1–2 years of experience in digital marketing, social media, communications, or a related role.
  • Experience in the hospitality, lifestyle, luxury, travel, food and beverage, or service industry is an advantage.
  • Must be a native Thai speaker or fluent in Thai, with strong written and verbal communication skills.
  • Good command of written and spoken English.
  • Good understanding of major social media platforms, digital marketing tools, and online consumer behaviour.
  • Experience in content creation, social media management, digital advertising, email marketing, and basic performance reporting.
  • Familiarity with Google Analytics, Google Ads, Meta Business Suite, content management systems, or similar tools is preferred.
  • Basic knowledge of SEO, SEM, website management, and online advertising.
  • Creative mindset with a strong eye for visual content, design, and brand presentation.
  • Proficiency in Microsoft Office; experience with Canva, Adobe Creative Suite, or basic photo and video editing tools is an advantage.
  • Strong organisational and time-management skills, with the ability to manage multiple projects and meet deadlines.
  • Detail-oriented, proactive, flexible, and able to work effectively with internal teams and external partners.
  • Passion for hospitality, lifestyle, travel, food, culture, and digital trends.

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About Company

Job ID: 152013309

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Thailand, Hua Hin

Skills:

content management systems Microsoft OfficeGoogle AnalyticsSEOEmail MarketingCanvaDigital Marketingphoto and video editingContent CreationGoogle AdsSocial Media ManagementMeta Business SuiteSemAdobe Creative Suite

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