Our client is a leading player in the energy and mobility sector which focus on enhancing customer experience through technology-driven services and sustainable practices. They are now on the lookout for Digital Marketing Manager, this role is pivotal in shaping the brand's online presence and driving engagement through cutting-edge digital strategies. You will manage mobile app development, website optimization, social media, and digital marketing campaigns to attract and retain customers.
Responsibilities
- Oversee planning, development, launch, and ongoing improvements of the brand's mobile app in collaboration with developers and agencies.
- Ensure the website is user-friendly, visually appealing, and regularly updated; monitor analytics for optimization.
- Design and execute campaigns across social media, search engines, email, and PPC to boost brand visibility and sales.
- Create engaging content, manage platforms, and interact with audiences to strengthen brand presence.
- Develop SEO-friendly, culturally relevant content for all digital channels.
- Plan and optimize campaigns on platforms like Google Ads or social media.
Qualifications
- Bachelor's degree in Marketing, Digital Technology, IT, or related fields.
- 5 years of experience in digital marketing, app and website management.
- Strong knowledge of SEO, social media, email marketing, PPC.
- Proficiency in tools like Google Analytics and social media management platforms.
- Excellent analytical skills and ability to manage budgets.
- Fluent in Thai and English; willing to travel occasionally.
