Company Description
A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world's most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.
Job Description
The Digital Marketing Manager (Rooms Focus) is responsible for developing and implementing digital marketing strategies to drive room bookings, increase online visibility, and enhance guest engagement. This role will oversee online campaigns, website performance, digital advertising, and data analytics to optimize direct booking revenue and improve the hotel's digital presence.
Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
- 3-5 years of experience in digital marketing, preferably in the hospitality industry.
- Experience with Google Ads, Meta Ads, OTA advertising, and programmatic marketing.
- Familiarity with hotel booking engines, CRS, and revenue management systems is a plus.
- Strong analytical skills and ability to translate data into actionable strategies.
- Excellent communication and project management skills.
Additional Information
