About Nothing
Who are we
Here at Nothing, we&aposre building a world where tech is fun again. Remember a time where every
new product made you excited We&aposre bringing that back. To get there we&aposre gathering the
creative and the curious. Those that are passionate enough to question the old and embrace
the new. In return, you&aposll be part of a movement. Contributing to a global ecosystem of products
that bring joy to people&aposs lives.
Nothing&aposs debut smartphone, Phone (1), earned Time Magazines prestigious Best Inventions
for Innovative Smartphone Design award. Through cutting-edge design and user interface
innovation, the London-based company is creating an alternative ecosystem of tech products for the young and creative.
In 2023, the company launched Phone (2) to wide acclaim from its community, the media, and
design enthusiasts, and in 2024, Nothing launched its CMF Phone 1, and Nothing Phone (2a)
Series, with both receiving an overwhelmingly positive reception.
If that sounds like something you&aposd like to be part of, read on..
What Youll Do
Product Lifecycle Management:
- Orchestrate end-to-end product launches for new offerings across Thai markets, including planning, timeline management, cross-functional execution, and post-launch performance tracking.
- Develop and manage demand forecasts in collaboration with Sales, Finance, and Supply Chain teams to ensure optimal inventory levels and minimize stockouts or excess inventory.
- Own product portfolio strategy for the region, including product positioning, lifecycle stage analysis, and recommendations for portfolio optimization.
- Lead product transition plans to maximize revenue, minimize obsolescence costs, and ensure seamless customer migration.
Pricing & Profitability Management:
- Develop, implement, and manage pricing strategies aligned with business objectives and market dynamics across Thailand.
- Conduct thorough pricing analysis, including competitive benchmarking, price elasticity studies, and customer value perception assessments.
- Own end-to-end margin management, deeply understanding the P&L structure, cost drivers, and pricing waterfall to optimize profitability at the SKU and customer/channel level.
- Monitor pricing compliance across channels and recommend adjustments to maintain margin targets and market competitiveness.
Integrated Sales & Marketing Strategy & Execution:
- Develop & implement joint GTM strategies with Sales Leadership and Channel Teams to achieve revenue targets and market share goals across Thailand.
- Drive end-to-end demand generation through integrated seasonal campaigns localized for SEA markets, leveraging digital and traditional channels.
- Create sales enablement tools and manage channel partner programs/relationships to optimize sell-through and market expansion.
- Execute closed-loop performance management: Monitor sales pipelines, campaign ROI, and brand impact; analyze risks/opportunities; and leverage insights to optimize strategies, investments, and corrective actions.
Who You Are
- 5-8 years in hands-on GTM roles, preferably at DTC tech brands or consumer electronics startups.
- Fluent in English and Thai.
- Obsessed with local subcultures.
