Marketing Manager

About Us

Since pioneering Asia Pacific's first international-class serviced residence with the opening of The Ascott Singapore in 1984, Ascott has grown to be a trusted hospitality company with over 950 properties globally. Headquartered in Singapore, Ascott's presence extends across more than 230 cities in over 40 countries in Asia Pacific, Central Asia, Europe, the Middle East, Africa, and the USA.

Its diversified accommodation offerings span serviced residences, coliving properties, hotels and independent senior living apartments. Ascott's award-winning hospitality brands include Ascott, Citadines, lyf, Oakwood, Somerset, The Crest Collection, The Unlimited Collection, Fox, Harris, POP!, Preference, Quest, Vertu and Yello. Through Ascott Star Rewards (ASR), Ascott's loyalty programme, members enjoy exclusive privileges and offers at participating properties.

A wholly owned business unit of CapitaLand Investment Limited, Ascott is a leading vertically-integrated lodging operator. Harnessing its extensive network of third-party owners and in-market expertise, Ascott grows fee-related earnings through its hospitality management and investment management capabilities.

The Opportunity

We are seeking a dynamic and experienced Marketing Manager to lead the strategic development and execution of marketing, sales, and communications initiatives. This role will be instrumental in driving brand visibility, customer engagement, and business growth, with a strong focus on the property development and management sector.

Primary Responsibilities

• Develop and oversee comprehensive marketing and communication strategies.
• Plan, implement, and monitor advertising, PR, and promotional campaigns.
• Analyze market trends and customer insights to anticipate demand and inform strategy.
• Forecast sales performance and guide marketing expenses accordingly.
• Monitor customer preferences and competitor activities to optimize positioning.
• Lead budget planning and cost control for all marketing activities.
• Collaborate cross-functionally with internal teams to support business goals.

Experience and Requirements

• Bachelor's degree in Business Administration, Marketing, Communications, or a related field.
• Minimum 10 years of relevant experience, including at least 3 years in property development or real estate marketing.
• Proven track record in managing integrated marketing campaigns and delivering measurable results.
• Excellent command of spoken and written English; proficiency in Thai is an advantage.
• Strong organizational, communication, and leadership skills.
• Proactive, resourceful, and confident, with the ability to thrive in a fast-paced environment.