Performance Marketing Specialist

We're looking for a data-driven marketer who understands both performance media and market dynamics to drive e-Commerce growth. This role goes beyond campaign execution — focusing on customer insights, market trends, and business impact across regional markets.

Key Responsibilities

• Analyze campaign performance and market trends to improve eCommerce results
• Support regional performance tracking across multiple markets
• Deep dive into customer journey and data to identify growth opportunities
• Plan, monitor, and optimize paid media campaigns (Google Ads, Facebook Ads, etc.)
• Track KPIs and provide actionable, data-driven recommendations
• Deliver monthly performance reports with strategic insights for business growth
• Collaborate with internal teams and stakeholders to align campaign and business goals
• Monitor competitors and industry trends to bring fresh, innovative ideas

Requirements

• 3+ years experience in performance marketing or digital marketing (agency/in-house)
• Strong hands-on experience in paid media & campaign optimization.
• Familiar with Google Ads, Facebook Ads, DV360, and CRM tools.
• Experience with Google Analytics / Adobe Analytics.
• Understanding of eCommerce ecosystem (UX/UI, product listing, payment, logistics)
• Strong analytical thinking with ability to translate data into business insights.
• Good communication & stakeholder management skills
• Confident in presenting ideas and providing strategic recommendations
• Proactive, adaptable, and a strong team player