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Conicle

Strategy Development/ Business Development

Conicle
Thailand
5-7 Years
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Job Description

DUTIES AND RESPONSIBILITIES:

1. Business Strategy & Market Expansion

  • Develop and Execute Business Strategies: Identify and implement key initiatives to drive market expansion, revenue growth, and long-term competitive advantage.
  • Project-Based Business Growth: Lead high-impact projects focused on business expansion, new revenue streams, and operational improvements.
  • Market & Competitive Analysis: Conduct research on industry trends, customer insights, and competitor positioning to shape strategic direction.
  • Revenue Growth & Monetization Planning: Define pricing models, revenue structures, and commercial strategies to maximize business potential.
  • Strategic Planning & Decision Support: Provide data-backed recommendations to leadership on business growth opportunities and investment priorities.

2. Project Management & Execution


  • End-to-End Project Oversight: Lead and execute strategic projects, ensuring clear timelines, stakeholder alignment, and successful delivery.
  • Cross-Functional Collaboration: Work closely with internal teams (Sales, Marketing, Product, and Finance) to ensure seamless execution of strategic initiatives.
  • Stakeholder Engagement: Act as the key coordinator between departments, ensuring smooth communication and alignment on business objectives.
  • Risk Assessment & Problem-Solving: Identify potential project risks and develop mitigation strategies to ensure successful outcomes.
  • Process Optimization & Efficiency: Identify inefficiencies in business operations and implement improvements to enhance scalability and performance.

3. External Partnerships & Brand Collaboration


  • Strategic Partnership Development: Identify, negotiate, and establish collaborations with external organizations to drive business growth and innovation.
  • Co-Branding & Business Alliances: Explore opportunities for joint ventures, brand collaborations, and ecosystem partnerships to enhance market reach.
  • Business Networking & Industry Engagement: Represent the company at industry events, forums, and networking opportunities to foster business relationships.
  • Contract & Agreement Management: Work with legal and finance teams to structure partnership agreements, ensuring alignment with business objectives.

4. Performance Tracking & Continuous Improvement


  • KPI & Performance Tracking: Define and monitor key performance indicators (KPIs) for strategic initiatives, ensuring alignment with business goals.
  • Data-Driven Decision Making: Utilize insights from market research, sales performance, and customer data to refine business strategies.
  • Operational Efficiency: Implement process improvements to enhance execution speed and business agility.
  • Scalability & Future Growth Planning: Identify long-term strategic opportunities and scalable business models for sustainable growth.
  • Upsell Strategy and Planning
  • Develop and Implement Targeted Upsell Strategies: Create and execute specific plans to promote additional learning programs and content to the existing B2B/B2B2C customer base
  • Analyze Customer Usage: Scrutinize customer engagement and purchasing history to pinpoint viable opportunities for upselling related learning programs and content.
  • Create Tailored Upsell Promotions: Design customized offers, bundles, and promotions to encourage the purchase of additional learning resources by existing customers.
  • Explore New Upsell Opportunities: Proactively investigate and develop avenues to upsell newly released learning products or content within the existing customer base.
  • Direct Upselling and Customer Relationship Management:
  • Proactive Upsell Outreach: Reach out to existing B2B/B2B2C customers through phone and email to present targeted upsell opportunities for additional learning programs and content.
  • Product Demonstrations and Consultations: Conduct compelling product presentations and personalized consultations to highlight the value and benefits of enhanced learning options to customers.
  • Relationship Building and Needs Assessment: Cultivate strong customer relationships, actively identify evolving learning needs, and recommend tailored upsell solutions.
  • Customer Follow-Up and Upsell Process Management: Manage follow-up communications to ensure a smooth and positive upsell experience for customers.
  • Pricing and Negotiation: Clearly explain pricing models, discuss package options, and effectively negotiate with customers to close upsell deals.
  • Sales Documentation: Prepare and manage all necessary sales documents, including pitch decks, proposals, and quotations, specifically for upsell offerings

KNOWLEDGE, SKILLS, AND ABILITIES:


  • Strong understanding of business strategy development, project management, and partnership development. Experience in managing strategic projects, business expansion, and revenue optimization.
  • Excellent project management skills with experience in driving cross-functional initiatives.
  • Strong interpersonal and communication skills to engage stakeholders internally and externally.
  • Ability to negotiate and structure strategic partnerships for business growth.
  • Self-starter with a growth mindset, adaptable in a dynamic and fast-paced environment.
  • Strong problem-solving skills, with the ability to anticipate challenges and implement effective solutions.

EDUCATION AND EXPERIENCE:


  • Bachelors degree in Business Administration, Strategic Management, Project Management, or a related field.
  • Experience in business strategy, project management, or partnership development around 5 years
  • Experience in leading strategic initiatives, managing external partnerships, and driving business growth.

More Info

Job Type:
Permanent Job
Industry:
Other
Function:
Business Strategy
Employment Type:
Full time

About Company

Conicle

Job ID: 145260861

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Last Updated: 25-06-2026 07:03:10 PM
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