Assistant Brand Manager

Key Responsibilities: (Brand : Est)

• Initiate and manage brand campaign including communication strategy, media, digital, PR and partnership (small campaign, press conference or etc.)
• Implement 360 communication plan and manage cross-functional and agencies
• Monitor all brand activities are smoothly executed and aligned with brand strategy
• Analyze market and consumer data to evaluate brand and campaign performance
• Track and manage marketing spending of assigned projects
• Work with cross functional team including Trade marketing and Agencies to ensure effective execution
• Support team on promotions and brand campaigns to drive engagement

Qualification

• :Degree in Marketing or related field
• sMinimum 5 year experience in brand management (preferably FMCG or beverage
• )Knowledge of basic 360 marketing communications and media management both offline and onlin
• eExcellent communication with ability to engage cross functional teams effectivel
• yFluent in English languag
• eManagement skill
• sPresentation and storytelling skill
• sExperience in using Nielsen and Sales dat