Assistant Product Marketing Manager

Assistant Product Marketing Manager

Product Category: TV

Report to: Department Head of Home Entertainment Marketing

Company Profile:

Sony Thai is located in Bangkok, Thailand. We create inspiring entertainment experiences through an innovative portfolio of televisions, home audio systems, headphones, earphones, speakers, cameras, PlayStation products, and more. With six Sony Store locations at CentralWorld, Siam Paragon, Central Rama 9, The Mall Lifestore Bangkapi, The Mall Lifestore Bangkae, and Future Park Rangsit, we are committed to bringing creativity and technology closer to customers. Join Sony Thai and build your career with a global brand where innovation, passion, and purpose come together to inspire people every day.

Job Description:

• Develop the marketing strategy of the category and drive the execution to achieve sales results
• Understand the customer/market/product and competition, and take initiative in marketing activities.
• Business planning of the category such as monthly forecast making, monitoring sell out/market inventory progress by dealer by store together with sales team.
• Propose the sales plan to the Management team and HQ monthly.
• Initiate actions to ensure sales achievements while managing profitability within the targeted budget.
• Lead ranging (SKU) plan in stores, pricing and promotion as marketing.
• Visit stores frequently to check that planned marketing activities are properly executed and match the voice of customers/market.
• Manage and control monthly accuracy of sales forecast and commercial investment.
• Responsible for the P&L of the category in charge and contribute to company profit.

Job Qualification:

• At least 10 years of experience in Sales and Marketing
• Experience in Business planning or Business analysis is required.
• Data analysis skills to come up with logical plans, as well as Microsoft Excel skills in terms of speed and accuracy in forecast making (PSI) are highly expected.
• English skills to work in an international company
• Pleasant personality, high initiative, strong ownership and working well under pressure.
• Communication skills to work with various stakeholders (HQ/dealers/Sales/Other MK team, etc.)
• Always find better ways to work efficiently and manage schedule.