B2B Partnerships Lead

Job Summary:

As a B2B Partnerships Lead, you will play a pivotal role in driving B2B's growth beyond traditional telecommunications by identifying, developing, and activating strategic partnerships across Cloud, AI, SaaS, Cybersecurity, and emerging technology ecosystems. You will work directly with leading global technology providers, local partners, and enterprise customers to build high-impact commercial alliances that accelerate revenue growth, expand solution offerings, and strengthen B2B's position as a trusted technology and business transformation partner.

This role combines business development, strategic partnerships, commercial negotiation, and go-to-market execution, with ownership of the partnership lifecycle from opportunity identification through commercial launch and operational handover.

Key Responsibilities:

Partnership Strategy & Business Development

• Identify, evaluate, and prioritize strategic partnership opportunities with global, regional, and local technology providers
• Develop business cases and partnership strategies by assessing customer demand, market opportunities, revenue potential, profitability, investment requirements, and strategic fit
• Drive partnerships that expand B2B's portfolio across Cloud, AI, SaaS, Cybersecurity, Data, and Digital Solutions

Strategic Partnership & Executive Stakeholder Management

• Build and maintain strong relationships with senior executives and key stakeholders across partner organizations and internal business teams
• Act as the primary commercial lead for partnership opportunities, ensuring alignment of business objectives and long-term value creation
• Identify opportunities to deepen partner engagement through joint initiatives, solution development, and market expansion activities

Commercial Deal Structuring & Negotiation

• Lead end-to-end commercial deal development, including business case creation, partnership frameworks, commercial models, and contract negotiations
• Structure partnership agreements covering reseller models, revenue-sharing arrangements, commercial incentives, joint investments, and strategic collaboration frameworks
• Coordinate cross-functional stakeholders across Legal, Procurement, Finance, Product, and Commercial teams to accelerate deal execution and approvals

Go-to-Market & Commercial Activation

• Drive partnership launch readiness, including commercial planning, pricing alignment, sales enablement, and go-to-market activities
• Collaborate with partners on joint marketing initiatives, customer engagement programs, and commercial campaigns
• Support the acquisition of initial customer opportunities and ensure a successful transition to operational teams for ongoing business management

Qualifications:

• Bachelor's or Master's degree in Business Administration, Economics, Engineering, Information Technology, or related fields
• 8-10+ years of experience in Strategic Partnerships, Business Development, Channel Management, Alliance Management, Corporate Strategy, or related roles within Technology, Cloud, SaaS, Cybersecurity, AI, or Digital industries
• Proven track record of developing, negotiating, and closing complex B2B commercial partnerships and strategic alliances
• Experience managing the full partnership lifecycle, from opportunity identification and business case development through contract execution and go-to-market activation
• Strong understanding of Cloud, AI, SaaS, Cybersecurity, Data Platforms, or Enterprise Technology solutions
• Strong commercial and financial acumen with experience in business case development, revenue modeling, margin management, and partnership economics
• Excellent stakeholder management, negotiation, influencing, and relationship-building skills
• Ability to engage and influence senior executives, business leaders, and external partners
• Strong strategic thinking combined with hands-on execution capability
• Fluent in Thai and English, both written and spoken

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Why TrueBusiness

Join a future-focused team at the heart of Thailand's digital transformation.

At TrueBusiness, we empower organizations of all sizes to thrive in a connected and intelligent world through connectivity, cloud, cybersecurity, AI, data, and digital solutions. As businesses accelerate into the AI era, TrueBusiness is evolving beyond telecommunications to become a trusted technology and business transformation partner for organizations across Thailand.