Brand Manager Ovaltine

Are you passionate about building strong FMCG brands and creating impactful campaigns that connect with consumers across Thailand

We are looking for a Brand Manager – Ovaltine Powder to drive growth for the Ovaltine Powder portfolio and strengthen its connection with consumers.

In this role, you will lead brand strategy and integrated marketing initiatives to build brand equity, enhance consumer engagement, and drive sustainable business growth. You will work closely with cross-functional teams to develop effective marketing strategies, deliver impactful campaigns, and identify new opportunities for growth.

Key responsibilities include:

• Developing and executing brand strategies and annual marketing plans
• Leading integrated marketing communication (IMC) campaigns across relevant consumer touchpoints
• Building strong consumer understanding through market research, insights, and data analysis
• Managing end-to-end campaign development and execution with agencies and partners
• Identifying market trends, consumer behavior, and growth opportunities
• Monitoring campaign performance and translating insights into actionable improvements
• Collaborating closely with Sales, Trade Marketing, R&D, Finance, and Supply Chain teams
• Managing brand budgets and ensuring effective investment to deliver business objectives

Qualifications:

• Bachelor's or Master's degree in Marketing, Business Administration, or a related field
• Minimum 5 years of experience in Brand Management, Marketing, or FMCG
• Strong experience in brand planning and integrated marketing communications
• Strong understanding of consumer insights, market trends, and brand building
• Excellent analytical, communication, and stakeholder management skills
• Ability to manage multiple projects and work effectively in a fast-paced environment

If you are energetic, hands-on, and passionate about building meaningful brands and creating strong connections with consumers, we would like to hear from you.

Please send your resume highlighting your experience and achievements in brand management, marketing strategy, and integrated marketing campaigns, or feel free to reach out for more information.