Job Description

Job Details

We are looking for an experienced Content Marketing Manager to join our Global Marketing Team. If you love creating high-quality and engaging content and drive business success with it, we want you in our team!

As a Content Marketing Manager, you will be responsible for developing and implementing the overall content strategy based on our specific goals and objectives.

Job Responsibilities

Spearhead the global content strategy for the company.
Create different content resources each month to drive leads, subscribers, awareness.
Experience in creating various types of content such as ebooks, whitepapers, infographics, guides, blogs, etc.
Manage and develop a blogging strategy.
Grow our subscriber base.
Lead the SEO team to drive strong organic traffic.
Work with designers, product marketing, sales, and external influencers and other industry experts to produce great content that support every part of the customer journey.
Oversee the whole process of content localization for several regions.
Adhere to the internal policies and procedures.

Job Requirements

Degree in Public Relations, Marcomms, Marketing or equivalent.
At least 5-8 years of relevant working experience in marketing professional services, banking or similar fields, finance technology companies.
Drive, competence, flexibility and a willingness to learn.
Good copywriting skills with a creative touch.
Ability to work under pressure/ tight deadlines.
Good teamwork, analytical and problem-solving skills.
Excellent in interpersonal and communication skills.
Good ability to grasp conceptual ideas and execute creative ideas.
Must be willing to travel when required.
Good interpersonal, presentation and communication skills.
Work well in a team and efficiently able to manage multiple projects and deadline simultaneously.
Excellent written and oral communication skills in English and Chinese/Mandarin (ability to converse in Chinese/Mandarin will be a great advantage to liaise with the Mandarin-speaking associates).