Digital Marketing Executive (Electronic Direct Mail)

We are looking for an EDM (Electronic Direct Mail) & Digital Marketing Executive with 1-3 years of experience to join our team. This role will be responsible for digital marketing communication, EDM campaigns, website content management, and coordination with both internal and external stakeholders.

If you enjoy working with digital content, marketing campaigns, and website platforms — and are comfortable managing multiple projects in a fast-paced environment — we'd love to hear from you!

Job Description

EDM & Marketing Communication

• Execute EDM and notification campaigns based on client briefs to support customer engagement and drive sales.
• Develop engaging EDM concepts, content, and messaging aligned with campaign objectives.
• Join regular client meetings to provide campaign updates, discuss upcoming activities, and align on feedback and requirements.

EPP Partner Site & CMS Management

• Manage, maintain, and update the EPP Partner Site, ensuring content and promotional information are accurate and up to date.
• Produce and update landing pages using CMS/AEM components based on client briefs.
• Create visual mock-ups for campaign communications and promotional content before publishing.
• Conduct content QA to ensure all materials are accurate and aligned with approved campaign requirements.

Stakeholder & Jira Management

• Coordinate with Local, HQ, and RHQ stakeholders to ensure smooth campaign and content execution.
• Manage Jira tickets, including task follow-up, timeline tracking, and issue resolution.
• Handle multiple projects and requests while meeting deadlines and maintaining quality.

Qualification

• 1-3 years of experience in Digital Marketing, Content Management, CRM, or a related field.
• Good understanding of CMS and web content management.
• Experience with AEM, Shopify, SAP Hybris, Magento, or similar platforms is a plus.
• Understanding of EDM, CRM, and push notification campaigns.
• Experience managing E-commerce or Partner Sites.
• Creative thinker with a good understanding of digital content and marketing communication.
• Good communication and presentation skills, with confidence in client meetings.
• Strong coordination and organizational skills, able to manage multiple tasks and deadlines.
• Proactive, and comfortable working with cross-functional teams.