General Manager

General Manager (GM)

Iron Software – Chiang Mai,

Thailand (On-site)

Role Overview

Iron Software is a growing global software company that develops software products, APIs, and developer tools licensed by organizations worldwide, including NASA, Tesla, and Aetna.

Over the past several years, we have more than doubled revenue while building a team of 50+ professionals, primarily based in Chiang Mai.

We believe the next stage of growth is still ahead of us and are looking for a General Manager to help accelerate it while working directly with the CEO to shape the future of the business.

Why This Role Matters

This is not a maintenance role.

Key opportunities include accelerating enterprise sales, launching successful new products, and improving conversion rates across the customer journey.

You will help develop leaders, improve execution, strengthen commercial performance, and build a stronger company capable of achieving its next stage of growth.

This is an opportunity to work directly with the CEO and play a meaningful role in shaping the future of the business, with the potential to evolve into Managing Director or CEO-level responsibility over time.

Authority & Ownership

The General Manager will work closely with the CEO to help lead the day-to-day management and growth of the business.

Department leaders across Engineering, Sales, Marketing, and Business Services report directly to the GM.

The successful candidate will challenge assumptions, identify opportunities, and partner closely with the CEO on strategic priorities and major business decisions.

Key Responsibilities

• Drive company growth while maintaining healthy profitability

• Improve execution across the business and ensure strategy translates into results

• Create clear accountability, reduce organizational drift, and improve cross-functional alignment

• Oversee Sales, Marketing, Engineering, and Business Services

• Improve lead generation, conversion rates, pricing, and commercial effectiveness

• Ensure resources are aligned with company priorities and business outcomes

• Develop leaders and strengthen management capability

• Improve reporting, forecasting, KPI visibility, and decision-making

Who Succeeds in This Role

This role suits someone who enjoys building, improving, and growing businesses.

You combine commercial thinking with strong leadership, enjoy developing people, and take satisfaction from turning opportunities into results.

You are comfortable working across multiple functions rather than leading a single specialist department.

We are open to candidates stepping into their first General Manager role and care more about demonstrated results, leadership capability, and growth potential than previous job titles.Success In the RoleWithin the first 12 months, successful candidates will:

• Increase revenue growth while maintaining profitability

• Improve sales and marketing effectiveness

• Strengthen leadership capability across the organization

• Improve reporting, forecasting, and decision-making

• Create measurable improvements in business performance

Longer term, success means building a stronger leadership team, accelerating growth, and helping position Iron Software for its next stage of scale.

Experience & Skills

• Experience leading multi-disciplinary teams and managing managers

• Experience owning business performance and commercial outcomes

• Demonstrated success improving growth, efficiency, or profitability

• Understanding of sales, marketing, customer acquisition, and conversion optimization

• Strong communicator capable of aligning technical and commercial teams

• Strong data-driven decision-making skills

• Fluent English

Software industry experience is strongly preferred but not essential. You do not need to be an engineer, but should be comfortable working with technical teams and understanding how engineering investment translates into business outcomes.

Compensation & Growth

Competitive salary plus performance-based bonuses linked to company growth and profitability.

Location: Chiang Mai, Thailand. Support can be provided to help successful candidates relocate if required.