Responsibilities:
1. CX Lead Generation & Pipeline Support
- Outreach & Prospecting: Execute multi-channel outreach strategies to identify brands ready to be our prospects.
- MQL Nurturing: Own the follow-up process for Marketing Qualified Leads (MQLs) from Merkle's global events and CX insight reports (e.g., CX Imperatives).
- Cadence Management & Database Maintenance: Maintain lead nurturing sequences and CRM records for prospects interested in CX/MarTech technology, CRM, loyalty, and personalization and execute cadences per BD Director's strategy.
- Event Support: Assist with CX event coordination and lead capture initiatives.
2. Client Engagement & Solution Pitching
- CX Solution Support: Assist the BD Director in explaining how our data-driven approach builds better Customer Experiences.
- Consultative Presentation: Present MarTech and CX solutions to clients in both English and Thai, focusing on how we design and build seamless end-to-end customer journeys.
- Market Insight: Stay updated on global and local CX trends and landscape to act as a knowledgeable advisor during initial client interactions.
- Stakeholder Coordination: Schedule and coordinate meetings between prospects and senior team members
3. Sales Operations & Legal Coordination
- Documentation Management: Handle the end-to-end process for sales-related legal documents (NDAs, SOW, Service Agreements) specifically for CX pitching processes.
- Contract Stewardship: Manage the internal approval process, ensuring that the legal foundation for our client partnerships is secure and efficient.
- CRM Hygiene: Maintain accurate records of the CX sales funnel to provide clear data for growth forecasting.
- Reporting: Compile weekly/monthly pipeline summaries and lead status reports
Qualifications:
- Bachelor's degree in business, Marketing, Communications, or related field
- 1-3 years experience in Client Success, Business Development, Sales, or Consulting
- Experience in Customer Experience (CX), MarTech, CRM, or a data-driven agency environment is highly preferred.
- Strong verbal and written skills in English and Thai
- A proactive hustler mentality combined with an understanding of how to build long-term customer relationships.
- High attention to detail regarding legal documents and internal administrative workflows.
Familiarity with CRM tools (Salesforce/HubSpot) and CX technology stacks is a plus
