Key Account Executive (Specialty)

We're hiring: Key Account Executive (Specialty)

Location: Bangkok (Rama 3), Thailand (on-site)

At I.C.C. International PCL., we are a leading force in Thailand's Retail and FMCG sectors, backed by more than 62 years of industry heritage. We represent a diverse portfolio of premium brands and are committed to delivering excellence, innovation, and long-term value to our customers. As part of our continued growth, we are seeking talented professionals to join our team and help drive impactful initiatives that enhance our market presence and strengthen consumer engagement.

Key Responsibilities:

• Manage and develop assigned key accounts within the Specialty Channel to achieve sales, distribution, and profitability targets.
• Build strong working relationships with buyers, category managers, merchandisers, and other key stakeholders of assigned accounts.
• Support annual and monthly sales planning, including sales forecasts, account targets, promotional plans, product assortment, and new product launches.
• Negotiate and coordinate commercial activities with key accounts, including product listings, promotional campaigns, trade terms, visibility opportunities, and in-store activities.
• Monitor sell-in, sell-out, inventory levels, and account performance to identify sales opportunities, performance gaps, and required corrective actions.
• Work closely with customers to secure appropriate product assortment, shelf space, product visibility, and promotional participation across stores.
• Coordinate new product listings and launches, ensuring product information, pricing, samples, documentation, and stock availability are completed according to customer requirements and timelines.
• Develop and execute promotional calendars with key accounts, including seasonal campaigns, exclusive promotions, new launches, and retailer-led events.
• Monitor stock levels and coordinate with Supply Chain and internal teams to ensure sufficient inventory while minimizing out-of-stock and slow-moving inventory.
• Analyze account performance, category trends, consumer behavior, and competitor activities to identify opportunities for sales and distribution growth.
• Conduct regular store visits to monitor product availability, merchandising standards, pricing, promotional execution, competitor activities, and overall brand presence.
• Prepare weekly and monthly sales reports, account performance reviews, sales forecasts, and post-promotion analyses for management.
• Coordinate trade budgets, promotional spending, purchase orders, claims, rebates, and other account-related commercial documentation.
• Work closely with Brand, Marketing, Merchandising, Finance, Supply Chain, Warehouse, and other internal teams to ensure effective execution of account plans.
• Identify opportunities to expand distribution through new stores, new product categories, additional SKUs, and potential specialty retail partners.
• Support the Key Account Manager / Sales Manager in developing Joint Business Plans (JBP) and other strategic initiatives with key customers.

Qualifications:

• Bachelor's degree in Business Administration, Marketing, Sales, Management, or a related field.
• 1–3 years of experience in Key Account Management, Sales, Modern Trade, Specialty Retail, FMCG, Beauty, Healthcare, Consumer Products, or related industries.
• Experience working with drugstores, health & beauty retailers, specialty stores, department stores, or modern trade accounts is highly desirable.
• Good understanding of key account management, retail operations, sales forecasting, promotional planning, and trade activities.
• Strong numerical and analytical skills with the ability to interpret sales, inventory, and account performance data.
• Proficiency in Microsoft Excel and PowerPoint; experience with sales reporting or business intelligence tools is an advantage.
• Strong communication, coordination, presentation, and negotiation skills.
• Commercially minded, results-oriented, and comfortable working toward sales targets.
• Strong organizational skills with the ability to manage multiple accounts, campaigns, and deadlines simultaneously.
• Proactive, detail-oriented, adaptable, and able to work effectively in a fast-paced retail environment.
• Experience in beauty, personal care, healthcare, fashion, lifestyle, or consumer products would be an advantage.

Why Join Us

Be part of an established organization with a long-standing and trusted brand heritage.

Work alongside passionate teams in a dynamic, fast-paced industry.

Enjoy strong career development opportunities and a competitive compensation package.

Please note: Only shortlisted candidates will be contacted by our HR team.