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ziehl-abegg regional apac

Business Development Intern – Data Analytics & Lead Generation for APAC (Fans & Drives)

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  • Posted 12 hours ago
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Job Description

Role Purpose

  • The intern supports the Business Development and Field Sales teams by using the GlobalData platform to identify relevant large-scale projects, convert them into actionable sales leads, assign them to the right sales owners, and help drive structured follow-up until next steps are secured.

Key Responsibilities

1) Project Identification (GlobalData Research)

  • Use GlobalData to screen and monitor large-scale projects relevant to Fans & Drives (e.g., data centers, HVAC, industrial facilities, infrastructure, manufacturing, hospitals, airports, commercial buildings).
  • Filter projects by region, phase, timeline, stakeholders, and specification relevance.
  • Build a shortlist of high-priority projects based on defined criteria (value, timing, fit, probability).

2) Lead Creation, Qualification & Assignment

  • Convert selected projects into structured leads in the company CRM or lead-tracking system.
  • Enrich leads with key information: project scope, schedule, project phase, EPC/consultant/end-user, developer/owner, location, and potential equipment needs.
  • Propose and coordinate lead assignment to the correct Field Sales owner (country/segment responsibility).

3) Structured Lead Execution with Field Sales

  • Support Field Sales with a clear next step plan per lead (who to contact, what to prepare, what information is missing).
  • Track progress in a pipeline format (contacted / qualified / specified / quoted / won / lost).
  • Follow up with sales owners regularly to ensure timely actions and proper documentation.

4) Reporting & Insights

  • Maintain dashboards/reports: number of projects screened, leads created, leads assigned, conversion progress, bottlenecks.
  • Provide short weekly updates and monthly summaries with key findings and recommendations (top projects, regions, segments).

5) Process Improvement

  • Help standardize templates and workflows (lead scoring, data capture structure, follow-up cadence, handover checklist).
  • Suggest improvements to the search strategy and filtering logic in GlobalData to increase lead quality.

 

Must-have Qualifications

  • Currently enrolled in or recently graduated from a degree in Business, Engineering, Industrial Management, International Business, or similar.
  • Strong analytical skills: ability to extract insights from large datasets and turn them into clear sales actions.
  • High attention to detail and structured working style (clean data, consistent documentation).
  • Confident communication in English (written and spoken); German is a plus.
  • Basic understanding of sales pipelines / CRM logic (stages, ownership, next actions).

Nice-to-have / Preferred

  • Interest in HVAC, building technology, industrial projects, or energy/data center markets.
  • First exposure to B2B sales, business development, market research, or consulting.
  • Experience with tools such as Excel/Google Sheets, PowerPoint, CRM systems (Salesforce, Dynamics, HubSpot, etc.).
  • Familiarity with project landscapes: EPCs, consultants, developers, operators, OEMs.

Key Skills & Competencies

  • Research excellence: can quickly find, validate, and summarize project information.
  • Lead qualification mindset: understands what makes a lead actionable and relevant.
  • Process discipline: follows defined steps, keeps data up to date, documents consistently.
  • Collaboration: proactive coordination with Field Sales across countries/regions.
  • Ownership & proactivity: does not wait for instructions; proposes improvements.

What Success Looks Like (KPIs / Outcomes)

  • Consistent flow of high-quality, relevant leads from GlobalData.
  • Clear lead ownership and a tracked next step for every assigned lead.
  • Transparent reporting and clean CRM entries that Field Sales can rely on.
  • Reporting:
  • Total leads generated
  • Total leads converted to Opportunities
  • Conversion rate (Leads → Opportunities)
  • Top segments/countries by
  • Top 5 non-qualification reasons with examples and improvement recommendations (e.g., refine search filters, adjust targeting criteria, enrich data earlier)

 

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Job ID: 146668203