Business Development Manager/Director (Thailand)

Role Overview

The Business Development is responsible for identifying new business opportunities, building a strong sales pipeline, and closing deals across livestreaming, TikTok/Shopee shop operations, KOL marketing, and content services. This role plays a key part in driving revenue growth by connecting client needs with the company's end-to-end e-commerce solutions.

Key Responsibilities

• Lead Generation & Market Expansion
• Identify and develop new leads across brands, merchants, and partners in e-commerce and digital marketing sectors.
• Actively prospect through outbound channels (cold outreach, networking, events, referrals, partnerships).
• Build and maintain a strong pipeline of potential clients in livestreaming, marketplace operations, and content services.
• Sales & Deal Closing
• Own the full sales cycle: lead qualification, pitching, proposal development, negotiation, and closing.
• Present tailored solutions including livestreaming operations, TikTok/Shopee shop management, KOL campaigns, and content production.
• Achieve and exceed monthly/quarterly revenue targets.
• Solution Selling
• Understand client business needs and propose integrated solutions (e.g., combining KOL + livestream + shop operation).
• Customize proposals with clear value propositions, ROI, and execution plans.
• Work closely with internal teams to ensure feasibility and competitiveness of proposals.
• Industry & Platform Expertise
• Stay updated on trends and algorithms of TikTok and Shopee.
• Understand livestreaming ecosystem, KOL/influencer landscape, and content strategies.
• Provide insights to clients on how to maximize sales and brand exposure through platforms.
• Internal Collaboration
• Coordinate with CM, operations, KOL, and content teams to align on proposal execution and delivery capability.
• Ensure smooth handover to client management and operations after deal closure.
• Provide market feedback to improve service offerings and pricing strategies.
• Reporting & Performance Tracking
• Maintain accurate records of pipeline, deals, and forecasts.
• Track conversion rates, deal size, and sales performance.
• Prepare regular reports and insights for management.

Requirements

• Bachelor's degree in Business, Marketing, or related field.
• 3–6+ years of experience in business development, sales, or account acquisition.
• Proven experience in e-commerce, digital marketing, or agency environment.
• Strong understanding of TikTok, Shopee, livestreaming, and KOL/influencer marketing.
• Demonstrated ability to close deals and achieve revenue targets.
• Excellent communication, negotiation, and presentation skills.
• Fluent in English
• sful development strategies
• Focused and goal-oriented