Company
Excelpoint Systems (Pte) Ltd
Responsibilities
- Having innovative ways to gather more leads from different media channels (Social Media, Digital Marketing, Trade events, Webinars, Seminars, etc).
- Value add by working closely and support Sales/PMDs & Marcom depts in digital marketing activities.
- Managing of leads for publishing onto various digital platforms (Email blasting, entering into CRM for tracking and monitoring).
- Work towards conversion measurements and activities tracking across various digital platforms
- Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
- Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
- Being a Channel Marketing contact for assigned product lines. Planning of marketing activities, reviewing with suppliers, analytic reporting.
- Other new assignment relating to Marketing and Communication.
Requirements
- Diploma/ Degree Business Management/ Digital Marketing
- Hands-on with proven experience managing and enhancing capabilities and functionalities of any form of digital marketing knowledge
- Knowledge of work
Skill level
Knowledge and understanding of all phases of job
Effectiveness in listening to others, expressing ideas, both orally and in writing
Providing relevant and timely information to management, co-workers, subordinates and customers
How well to get along with fellow employees
Shows a cooperative spirit
- Decision Making/ Problem Solving
Effectiveness in understanding problems
Making timely, practical decisions
- Managing Change and Improvement
Effectiveness in initiating changes
Identifying new methods and generating improvement
