Marketing Director

GLORY VITAL is the skin expert (Supplement/Skincare) that awakens a new generation to the truth that glowing, healthy skin is achievable at any age, for anyone. And when confidence grows, lives change. Continuously developing products for over 6 years.

Responsibilities

Brand Strategy & Communication

• Lead brand positioning, storytelling, tone of voice, and overall brand direction.
• Develop and execute brand strategies aligned with business goals.
• Ensure consistent brand identity across all channels and touchpoints.
• Build brand playbooks, guidelines, and frameworks for scalable growth.

Creative, Content & Campaign Management

• Oversee creative direction across content, campaigns, product launches, PR, and events.
• Lead and collaborate with creative, content, and design teams to deliver high-impact storytelling.
• Host and represent the brand in key campaigns, launches, and events when required.

Influencer, Affiliate & Partnership Marketing

• Develop and manage influencer, KOL, and affiliate strategies.
• Build long-term partnerships that drive brand awareness, engagement, and performance.
• Negotiate and manage collaborations to ensure mutual value and measurable results.

Team Leadership & Management

• Lead, mentor, and develop a high-performing marketing team.
• Build efficient workflows and performance tracking systems.
• Foster a collaborative, creative, and results-driven culture.

Budget & Resource Management

• Own and manage the marketing budget with accountability and transparency.
• Optimize spend across channels to maximize ROI.
• Manage external agencies, vendors, and creative partners.

Qualifications

• A strategic brand thinker with a strong creative mindset.
• A natural leader who inspires, mentors, and empowers teams.
• Data-driven, business-oriented, and comfortable making decisions.
• A strong communicator who can align teams and stakeholders.
• Passionate about beauty, wellness, and innovation.
• Entrepreneurial mindset — proactive, accountable, and adaptable.
• Experienced or ready to grow into a Assistant Brand Director role.