To act as a visual guardian for the PPG brand portfolio (including Plaza Premium Lounge, Aerotel, Airport Dining and Smart Traveller). The role focuses on creating high-impact digital content—ranging from motion graphics for social media to video assets for onsite lounge displays.
To work together with senior graphic designer for creative process where necessary and to support planning concepts by studying relevant information and materials. Reviewing final layout and suggesting improvement when necessary to the team.
Using creative skills combined with commercial awareness, to showcase perfection and detail-oriented artwork, and to collaborate as part of a creative team submitting designs, layouts and concepts for all promotional material and special events held and organised by Plaza Premium Group brand guideline.
RESPONSIBILITIES:
Content Creation: Design and produce visually compelling graphics, animations, and videos for digital platforms (TikTok, Reels, YouTube) and physical lounge signage.
Global Localisation: Adapt global creative assets for the Thai and SE Asian markets, ensuring cultural relevance while maintaining brand integrity.
Social Media Strategy: Collaborate with marketing teams to create trendy, engaging short-form video content that drives member engagement and e-commerce.
End-to-End Production: Manage the full design cycle on concept development, storyboarding, filming/photography, video editing, and final delivery.
On-Ground Activation: Provide on-site photography and videography support for new lounge openings, partnership launches or corporate events in Thailand.
Innovation: Stay updated on AI-driven design tools and emerging technologies to streamline workflows and keep the brand's visual identity modern.
To participate in idea generating and concept exploration with local management and / or functional team
Deliver accurate and high quality production-ready artist's impressions for major promotions held within the Company and any locations so assigns to.
Execute and provide a finished product as per approved Plaza Premium Group brand guideline.
Apply innovative designs and prepare the layout for local and international digital content.
Keep abreast of design trends by participating exhibitions / workshops and modify according to Company requirements.
Contribute to the growing library of designs through artwork, photography and best practice research.
Act as the Company's photographer ensuring a record of various promotional and to attend all special events outside of working hours upon request.
Execute work as directed by superior
Exercises flexibility to perform other duties as required.
Job Requirements:
Core Skills & Tools
Animation & Motion Graphics: Proficiency in 2D/3D animation using tools like Maya, Cinema 4D and Adobe After Effects.
Video Editing: Advanced skills in Adobe Premiere for cutting, sequencing and post-production.
Graphic Design: Strong command of Adobe Photoshop and Illustrator for image editing and visual design.
Interactive Media: Ability to integrate text, images, sound and video into cohesive multimedia experiences.
Storyboarding & Ideation: Experience in developing storyboards and collaborating on creative concepts.
Experience & Background
Professional Experience: Typically 3+ years in multimedia, graphic design or related creative fields.
Regional Focus: Familiarity with Southeast Asian cultural contexts and ability to adapt designs for diverse audiences.
Event & Marketing Support: Some roles require designing media for events, sales activities and corporate communications.
Soft Skills
Creative Thinking: Ability to generate fresh ideas and translate briefs into engaging content.
Collaboration: Strong communication skills to coordinate with cross-functional teams.
Adaptability: Flexibility to work across different media formats and regional requirements.
